New Year's Eve Alcohol Retail Sales

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The traditional song reads "Should Auld Acquaintance be forgot and never brought to mind, but what's on the minds of Alcohol retailers like the Still in Lincoln? "It's a good day, don't get me wrong, it's a good day," says Aron Wiest. You might think it's today, the biggest single say for alcohol sales.

It is certainly, Auld Lang-fine, but not at the top of the list. "It's a misunderstanding with the general public that New Year's is a great day for alcohol retail. It will be a good day but I will probably do half as much business as I did last Friday in preparation for Christmas," said Wiest who acknowledges New Year's Eve is about the fifth busiest day of the year.

Good news for one alcoholic beverage, however, it's the biggest day of the year for Champaigne sales. Aand a close second would be Valentines Day and Mother's Day does a well for champaigne," said Wiest.

Those are the expected trends of the days of Auld Lang Syne for 2012 and beyond.