Unofficially, it was called the, "Haymarket Arena."
Well thanks to Pinnacle Bank Paying, $11.25 million dollars, the arena will now be known as the, "Pinnacle Bank Arena."
I'm wondering- Will folks actually say the entire name or just give it a nickname?
Like, 'Hey, are you going to the concert over at 'The Pinnacle?' or, my favorite, 'Are you going to the show at 'the Pin?'
Either way, Pinnacle Bank has locked down naming rights for 25 years.
Speaking of shows- Did you hear about that Dierks Bentley concert ?
He may not be at "the Pin," but he's definitely been locked in at the Pershing Center.
Through a Country Music Television (CMT) contest, Broadcast House radio station Froggy 98 (KFGE-FM) received nationwide attention for winning the most votes to get a free concert.
In comes Bentley. The Grammy winning, Country crooner, will play an acoustic set, Friday, December 9.
Cupcakes from Lincoln's newest bakery boutique "Le Cupcake" look "Le Delicious!"
The grand opening will also be held Friday.
Click on the link to find out where "Le Cupcake" is located.
After you check out the fine art of dessert head to Kiechel Fine Art for fine art.
It's the holiday reception to kick off an artful, holiday season.
The art showcases works from Nebraska artists as well as works from history and around the country.
Speaking of history, the production doesn't hit the Lied Center Stage until December 17, but the 27th Anniversary production of, The Nutcracker is almost here.
The Lincoln Midwest Ballet Company brings the classic story to life.
Come back for next week's Star City Buzz to hear why Artistic Director Shari True.