Ice cream store is a favorite in Scottsbluff

If you like ice cream, then you should consider a visit to the Platte Valley Creamery. It's a store that's been in business for decades.

Ron Smith has owned the Platte Valley Creamery for 39 years. The actual business has been around since 1932. "There were two brothers who graduated from the University of Nebraska, one was a pharmacist, and the other was an agriculture graduate," Smith said. "The one that took this place on was buying eggs, and making buttermilk." Smith says he used to stop by the window and buy ice cream. "This guy had put a sign out one day that said 'auction', so I came in and looked, and I bought the place. So, here I am," Smith said.

When people come to the ice cream shop, they can select from 25 different flavors. There are also different sherbet varieties. The "champagne" sherbet is quite popular. "There was a young guy, around 25, who came in here one time," Smith said. "He looked in the display case, and he said, 'I'll have a champagne', and I said, 'I'm sorry, we are out of champagne. Then all of a sudden he disappeared. I looked over the counter, and there he was rolling on the floor." Smith says the customer asked again if there really was no champagne sherbet, and then left. "He came back later, and got some more when I had it," Smith laughed. It just goes to show that people can actually get upset if their favorite flavor is not available.

Smith makes the ice cream himself, which might explain why people are so passionate about their favorite flavors. Smith says along with champagne sherbet, black walnut and chocolate are favorites. He also makes banana splits, shakes and malts. He says his normal hours when it's nice outside is 11 to 9:30 or 10 p.m., 7 days a week.

"I don't think I'll be here for years to come. I'm 42 twice," Smith said. "But my wife says the only way I'm going to get out of here is 'feet first'!" Smith says meeting people is one of the reasons why he enjoys his business. "Some of them are funny, some are long-faced, some smile, and some don't. I try to get them to grin once in a while."

An effort through the city of Scottsbluff is helping local businesses like the Platte Valley Creamery improve their storefronts. Smith says he plans to improve his signs out front, and fix some windows. If you are in Scottsbluff, this location is certainly worth a stop.